Category: Opinion

As many of my readers will know one of my main hobbies is theatre – not sitting in the audience watching but,...

In spite of the bad press which it sometimes gets, telemarketing remains an effective way of communicating with your existing customers and potential new customers.

We have all heard the horror stories of rogue companies who endlessly call the same...

Virtual Receptionist

It is nearly nine months since GDPR came into force. Although the noise from the run-up to implementation has died down, the activity of the Information...

GDPR Message for companies and staff

We are delighted to share a guest blog from the Works Better team at Kirklees Council.

By recruiting inclusively and broadening your reach, you may just find that hidden treasure you’ve always been looking for!”

When...

Watch our video about the importance of ‘Legitimate Interest’ and ‘Consent’ for direct marketing, as a result of the new GDPR rules which came into force in May. If you are at the stage of implementing new...

GDPR Message for companies and staffWell, all those annoying e-mails asking us to give consent have stopped. But GDPR remains. The Information Commissioner’s...

Apart from the fact that nobody really knows what full General Data Protection Regulation (GDPR) compliance looks like, we should all now be taking the final steps towards getting ready for May 25th.

If you have been following my previous...

https://ico.org.uk/for-organisations/guide-to-data-protection/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/right-to-be-informed/If you haven’t done it already, you need to review your privacy notice(s). There is a new requirement to identify your legal basis (bases) for processing data and state your data retention policy as part of your privacy notice.

Following...

Steadcross Director Ian Roberts LLB (Hons) summarises four key steps to becoming GDPR compliant and a hint for how to manage your time to achieve it.

My first article on this subject focused on lawful reasons for processing and...

Steadcross Director Ian Roberts LLB (Hons) provides an overview of GDPR and shows how the data protection regulations are to be respected and not feared by companies who rely on telemarketing for their business. (more…)

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David Heathcote, a Steadcross Business Bevelopment Manager, shares some thoughts on making effective lead generation phone calls.

“Enjoy each conversation and don’t worry what they think about you”.

I was given this advice from a mentor, which transformed the way I...

Well I don’t think anyone expected that! Here’s a key observation: know your customers.

Whatever Theresa May’s reasons were for calling the election, she clearly expected to win. She was so far ahead in the polls it was assumed by everyone...

In the first in our series of articles on what Brexit means for small businesses, Steadcross Director Ian Roberts provides an overview of the process so far and how our articles will aim to support small businesses through the new...

Steadcross Business Development manager David Heathcote shares his thoughts on time management for small and micro businesses.

Dan Brown is an American author best known for his novels The Da Vinci Code and Angels and Demons. He develops themes...

David Heathcote, former Head of Business Development for Andrassy Media

Design and content are a crucial marketing and sales tool for engaging potential customers. Gone are the days when logos, websites and printed materials are expected just to look nice; these...